California Legal Marketing

Spanish explorers discovered Baja California in the mid 1530s, but didn’t establish permanent settlements in “Alta California” until 1769. That year, they founded a presidio (military fort) and mission at San Diego. Today the city has grown to about 1,257,000 residents.

After Mexico won it independence from Spain, it had trouble governing the area, and the last Mexican governor left in 1845. California joined the Union on September 9, 1850, as the 31st state. Today California is the most populous state in the country, with an estimated 36,871,648 residents in 2009. Nearly four million people live in Los Angeles, the largest city. The capital of Sacraments boasts around 453,800 inhabitants.

California Legal Resources

The legal resources available in California are as vast as the state itself. The following list can help you narrow your search and find the right answers.

State Bar of California: Bar membership is mandatory for all lawyers practicing in California. It offers a large selection of benefits and services for its members and the public. Attorneys can access continuing education resources, legal forms and legal research, among other services. The public can find free legal information on a wide variety of topics as well as links to lawyer referral services.

California Women Lawyers: CWL promotes and protects the rights of women in the legal profession and in the community. It is California’s only statewide women’s bar, and it provides mentoring, advocacy and educational programs.

California Courts: The judicial branch website provides access to self-help resources, legal forms, court rules and opinions and much more.

Resources for Legal Marketers in California

Legal services firms need high-quality marketing and administrative services to present themselves in a positive light in their communities. The following resources can help.

Legal Marketing Association: The LMA supports the unique needs of law firms’ in-house marketing administrators. California has three local chapters:

Association of Legal Administrators: The ALA’s goal is improvement in the management quality for legal services firms. To that end, it provides educational and certification programs. California’s eight local chapters are:

Legal Marketing Jobs: Find legal marketing jobs in California